Leveraging Digital Assets for Print: Why Digital-First Matters

In today's media landscape, content must thrive across digital and print channels. While websites and apps see the most daily usage, printed materials still play an important role in many industries. A "digital-first" approach is key to making content work seamlessly across all formats.

Bold CMS is a powerful example of a digital-first content management system. As a centralised hub, teams can create and organise diverse content types in one intuitive interface. With features like responsive templates and cross-channel delivery, Bold CMS optimises content for any screen or page.

When it comes time to produce printed collateral, reports or publications, Bold CMS makes it simple to export digital assets into print-ready formats. Styles, images and other elements can be pulled directly from the CMS database to maintain a consistent look and feel.

This digital-first approach streamlines the workflow while producing high-quality printed materials. There's no need for duplicate data entry or separate print design software. The same content used online can also tell an impactful story on paper.

Bold CMS integrates smoothly with dedicated print production systems like Roxen and NeoPrint for long-form print projects. With a single click, content is synced from Bold to these platforms for tasks like pagination, prepress processing and print submission.

Overall, Bold CMS exemplifies how a digital-first CMS empowers content teams. By centralising asset management and multi-channel distribution, Bold provides an efficient solution for consistently delivering information to audiences wherever they are - on any device or in their hands. This unified approach keeps publishers at the forefront of content creation and distribution.